DotNetNuke Social Media Integration

The world’s gone social. With the tremendous popularity of social networks like Facebook and Twitter, businesses today are undergoing a significant transformation. A social mindset has now penetrated business in almost every sector, resulting in increased communication and transparency, deeper collaboration and accountability and shifts in business perception and execution. Businesses today are being redefined through the lens of social media.

How do you bring in social media into your workplace?

What parameters do you need to set and maintain for professionalism and for security?

How will your business connect with audiences in a social media context?

These are just some of the common questions that businesses face today as they approach their processes from a social mindset. Yet at the same time, it is imperative that your business continue to, if not accelerate, its method of internal communication and industry research. Social media data alone is not enough information to gain full insight into your customers.

However, social media does give you insight into the motivations of your customers and what prompts them to buy your product or service in the first place. Unlike other applications where you may rely upon automation for management or oversight, social media applications require careful and intelligent hands-on management. DotNetNuke is here to help.

Marketing knowledge is also essential. One of the key aspects of social media marketing is to maintain consistency in your brand message from your product information to your employee and store information.

Security concerns to think about include digital asset management, sharing files, security firewalls and how you will monitor and manage content over social communities. DotNetNuke is built on a solid foundation of security.

One of the biggest benefits of social business is the power to expand your business’ potential value to individuals. This is also closely tied in to your company’s identity as well as access to information. By using social media applications effectively, you can quickly learn more about your audience and competitors; share content; collaborate together and gather information via various social media outlets.

Employee Collaboration

Social intranets are not only for clients but can also be used to drive employee productivity and increased efficiency. DNN fosters employee collaboration through the ability to create social interest groups. Users can join groups and share content with group members. Discussion forums can also be associated with social groups enabling members to ask and respond to questions and gain feedback on new ideas. The Journal is an activity feed which enables community members to interact in a fashion that has been popularized by familiar social networks like Facebook, Twitter, and Linkedin. DNN also includes an integrated messaging center that enables users to interact with other users or groups through messages that are similar to email.

The DNN Social API enables us to write applications that access and control the activity feed, user relationships, social groups, user profiles and notifications. So if you have some interesting ideas for social collaboration, we can develop it for you.

Keene Systems can assist you in deploying DotNetNuke social media strategies for your company. Give us a call to find out more.

Client Comments
"Keene Systems developed a profitable eCommerce site and two powerful intranet applications for us. One was an editorial application for entering new books and updating the live site through a workflow-controlled process that included editor, publisher and author approvals. The second was for customer service, billing, and financial reporting and detailed activity monitoring. In all three cases, Keene Systems delivered outstanding turnkey systems that were flexible and open-ended."
David Wilcox, CEO
MeansBusiness Inc.

“Keene Systems enabled us to create an internal database-driven HR application that calculated employee bonuses and hid its complexity from our users. The UI was as simple to use as a spreadsheet.”
Nancy Spalding-Gray, IT Mgr.
State Street Research

“To help us create an internal patient record-keeping system, Keene Systems provided the responsive service we needed, delivering the completed project on schedule and on budget.”
Sharon Hershon, IT Manager
Partners Healthcare